Creating your custom tie: round two!
Hi Shoppers, welcome back to our series on helping you create your perfect custom tie. You can read part one about how we create your personal artwork here. Got your design picked out? Great! Out of our previous designs, we’ve chosen the tone-on-tone paisley for our own Shop4ties ties. Now we get to choose how the ties will actually be manufactured.
Material options: polyester or silk
Once you have your artwork figured out, the next step is to decide if you’d like your ties to be made with polyester or silk.
Our polyester is a smooth microfiber blend that is durable and easy to clean. This makes it an especially great choice for schools or business uniforms, where daily wear is common.
Silk is a sleek and sumptuous material, a favorite material for many organizations. It is a premium choice for those that want to make an impression or for personalized gifts. Since our own Shop4ties ties will be given out for special occasions, we chose silk.
Design options: printed or woven
The next choice is between having your design either printed on top of or woven into the chosen fiber.
Woven ties have a richer texture, and are great for showcasing a distinct emblem. Weaving the design makes it part of the fabric itself, not embroidered on top of a preexisting tie. It is our most popular option; 75% of our tie orders are woven.
Weaving logos can get some incredibly small details, as well as be a classy option for creating tone-on-tone designs (where the logo is a similar color to the ground color of the tie, creating a subtle design). When weaving, our factory will choose the closest matching thread color available to the requested Pantone colors.
In the examples above, you can see the various textures in the LSMSA tie created by weaving. The emblem for the Bishop Michael Eldon school tie is also woven. At roughly 2″ wide, its small text is visible at this size, but would not be legible any smaller. Finally, we created a woven silk sample for our Shop4ties design, so you can compare the differences between woven and printed for the same artwork.
Printed ties – digital printing or screen printing
Digitally printed ties are a great option for creating many colors in a tie design. Digital printing is like an inkjet process for fabric and allows for full-color designs and gradients. The range of colors is endless, and digital printing can get quite close to the chosen Pantone colors as well. This makes it a great choice for reproducing artwork or complicated designs. However, digital printing works less well on fine lines and small details.
As of fall 2017, all orders under 250 pieces are now digitally printed instead of screen printed, as digital printing is more efficient and environmentally friendly for small orders.
Screen printed ties are created through screen printing the fabric, which allows for the ties to have sharp, crisp lines. It is ideal for more detailed designs and smaller text. It works well with repeated graphic designs, as seen in the Blue Buffalo and Be the Bay ties below. We chose our own custom tie to be screen printed to show off the fine details of our paisley design.
Still can’t decide?
Contact us to receive your free samples of ties so you can see the difference for yourself!
In the next part of this series, we cover our finishing options such as tie width, woven label, and more.